FMCG & CONSUMER BRANDSADVANCED~5.5 hrs

Design an ad testing plan for three versions of a snack advertisement

Brands often pick an ad by taste in the meeting room, when a small, fair test would show which version people actually remember and like.

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🔒 What you hand in
🔒 Step 1: Think first
🔒 Step 2: Gather
🔒 Step 3: Build with AI
🔒 Step 4: Check the AI's work
🔒 Step 5: Finish and show

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More advanced projects in FMCG & consumer brands

FMCG & CONSUMER BRANDSADVANCED

Market entry plan for a hair-care brand going into small villages

A city brand wants rural growth but does not know which pack, price point and shop type will actually work in a village.

~7.5 hrs🔒 Details

FMCG & CONSUMER BRANDSADVANCED

Strategy for a premium variant of an everyday tea brand like Tata Tea

A mass brand wants a premium version, but a higher price can confuse its core buyers and cost it their loyalty.

~6.5 hrs🔒 Details

FMCG & CONSUMER BRANDSADVANCED

Packaging sustainability roadmap for a personal-care company like Dabur

A company with many products and pack types cannot fix all packaging at once, so it needs a sensible order of moves.

~7 hrs🔒 Details